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Recommendations and referrals are great marketing tools

In our buyer beware society, we take recommendations from our peers seriously. Third party recommendations rate amongst the best marketing tools for your business. Think about your own personal reactions – if you: move to a new suburb, do you pick the closest dentist or do you ask a neighbour for a recommendation to one who isContinue reading “Recommendations and referrals are great marketing tools”

Adopt the give not get policy when networking

What can you do for a prospective client or existing client without expecting anything in return? Can you network two clients who will benefit from this business connection? It costs you nothing to connect people and making introductions that will benefit both their businesses means both parties will be grateful you thought of them. ThisContinue reading “Adopt the give not get policy when networking”

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